Thursday, 10 January 2013

AMBER - Final font choice

After carefully analysing many different fonts, I have finally chosen the one I am going to use on my digipack and advertisement which is Optima. I chose this one because I feel it's conventional of the soul/r&b genre as it's classy with no flicks! The font has a blunt ending with no little rest at the bottom for each of the letters to sit on, which is something that I have frequently observed in numerous CD covers and adverts from the soul genre mainly. I also have chosen to write the artist's name and the album name in capital letters which is also very conventional to the soul/r&b genre as every CD cover and advert I have analysed all use capital letters to make the names stand out.



Optima

ATHENA
MEMORIES OF A LIFE TIME

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