After releasing the new music video and song they are mainly
using social networking sites, YouTube and their website to promote the video.
They have uploaded their video on their website and on there
YouTube Vevo account, so people can access, watch / stream or download the
video all over the world.
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| www.rascalsofficial.com |
They have also uploaded links of the music video on YouTube
on their Facebook and Twitter Account.
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| www.facebook.com/RascalsMusic @RascalsOfficial |
Furthermore they have been ‘retweeting’ tweets from fans and
people on Twitter praising and linking the new video in their tweets. Allowing
anyone on Twitter to see and getting the names trending. Meaning more people
can see or hear / read about the video, maybe getting them more fans.
As the main purpose the music video that Group 22 is
creating is to promote a new artist ‘Athena’ and her music, so there are a lot
of close ups of the artists face. Another good idea would do the same thing
which Rascals have done by using different social networking site to promote
Athena’s music, getting her new fans, keeping her in contact with her fans and
promoting her music.
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